It’s time to celebrate our inspiring influencer community members through the annual InfluenceHer Collective Awards!

As the home for thousands of Gen Z and Millennial influencers, the IHC Awards are our way of publicly recognizing the best of the best in the content creator space. As we embark on our seventh year of showcasing influencer excellence, we’re looking forward to highlighting our members for the content they’ve created, the communities they’ve built, and the impact they’ve had on their followers and the influencer marketing industry as a whole through four exciting categories.

 

2025 Award Categories

The Style Influencer of the Year is already wearing next season's go-to trends. Their social feeds are full of lookbooks, over-the-top accessories, and curated aesthetics, which ultimately uniquely reflect their style and their followers love it. This influencer has participated in fashion brand partnerships, preferably with the IHC.

The Food & Beverage Influencer of the Year has a five-star worthy social feed. They’re always trying new recipes or restaurants and setting the trend for what foods or beverages their followers should try next. This influencer is eager to continue growing their community and has loyal foodie followers who love engaging with their content. They have also participated in food and beverage brand partnerships, preferably through the IHC.

The Lifestyle Influencer of the Year is someone who shares their day-to-day - the good and the bad - with their audience and has fostered an engaged, supportive community of followers who believe in them and each other. Whether they’re a comfort creator, a family devotee or your new online bestie, this influencer is encouraging and empowering and has built an audience of followers who adore them. They also have participated in lifestyle brand partnerships, preferably with the IHC.

The Beauty Influencer of the Year is a skincare or makeup fanatic. From unrecognizable makeup looks to multi-step hair tutorials, they create magic with a brush and encourage their followers to find routines that ultimately work for them. They have participated in beauty brand partnerships, preferably through the IHC.


 

Meet the 2025 InfluenceHer Collective Award Winners

 
 

BEAUTY INFLUENCER OF THE YEAR

Brianda Gonzalez

INSTAGRAM | TIKTOK

Brianda is a 22-year-old Latina beauty creator on a mission to empower others to embrace their curly hair by sharing tips, beauty trends, and confidence-boosting content.

“Community to me is a supportive space where people feel safe to be themselves and help one another. My following represents people with similar interests, coming together to navigate the beauty world.”


FOOD & BEVERAGE INFLUENCER OF THE YEAR

Gillian Riley

INSTAGRAM | TIKTOK

Gillian is a vegan college student making dorm cooking fun and groovy! She loves sharing her passion for trying new foods whether that be at the dining hall or supporting local restaurants.

“My community has my whole heart and I am honored that I am able to provide them content that has also helped me build my own healthy relationship with food again!”


LIFESTYLE INFLUENCER OF THE YEAR

Lauren Renee

INSTAGRAM | TIKTOK

Lauren is a creative soul with a passion for style, storytelling, and self-expression, sharing moments of beauty, travel, and everyday magic and inspiring confidence and authenticity, one post at a time.

“My community means the world to me. I'm deeply grateful for the space they've given me to evolve and show up authentically—even as I've grown and changed so much over these past five years!”


STYLE INFLUENCER OF THE YEAR

Machiami Kamara

INSTAGRAM | TIKTOK

Machiami represents modest fashion meets bold storytelling. With a vision and style, she’s turning outfits and content into viral statements.

“My community is a space where individuality meets shared values, empowering women to express themselves authentically and confidently.”

Check out our past winners here.

 How it Works

STEP 1: Nomination Period

(March 13 - April 6)

InfluenceHer Collective members are eligible to apply for an IHC Award through the nomination form. The nomination form closed on April 6 at 11:59 p.m. EST. Terms & Conditions apply. Stay tuned for the voting period!

Not a member of the InfluenceHer Collective? Apply here!


STEP 2: Finalist Voting Period

(April 23 - May 4)

Our team of judges will hand-pick five (5) finalists in each of our four categories to move forward to the voting period. Finalists will be chosen based on the following criteria:

  • Impact & Influence

  • Originality & Creativity

  • Category

Selected finalists across each category will be presented on this page for our open voting period.


sTEP 3: Final Round & Winners Announced

(May 8 - May 16) 

The Top 3 finalists per category who receive the most votes during the voting period will move forward to the final round. Our internal panel of judges, comprised of HCM team members and former IHC Award honorees, will vote for one (1) influencer per category based on the above criteria.